Sep 13, 2017Beyond Netflix: How Binging Impacts Online LearningThe phrase “Netflix and chill” may apply to more than just a lazy Friday night on the couch, remote in hand. New research from Wharton...
Sep 1, 2017A New Marketing Royalty: Why Digital Influencers Are on the RiseAs online platforms become cluttered with ads, marketers are challenged to find new ways to connect with their customers. One rising...
Jun 28, 2017Influencing the Influencers: Using Social Media to Find Top CustomersSocial media offers an almost endless stream of data for businesses to collect on their customers. But what good is data without a smart...
May 23, 2017Why Having a Location-first Marketing Strategy Pays OffSocial networks have gone mobile over the last decade and that mobility has unlocked a treasure trove of location-specific data for...